Down: The Dating App Using The Shame Away From Getting Down

TL;DR: Whether you are considering a safe location to time or a personal location to connect, Down is the # 1 software to turn to, especially if you’re a woman. With 2 million users and 50 per cent of matches meeting IRL, obtaining a night out together or acquiring down never been simpler or maybe more fun. 

Intercourse usually is actually a taboo subject, specifically if you’re looking for it. However, internet dating is commonly equally taboo.

Just how are you meant to simply appear and state all you have to is a hookup without experiencing guilty? You will do it through Down application.

Or how will you be designed to open your self around online dating if you’re uncomfortable making use of the environment? Once more, you are doing it through the Down application.

Down is one of secure and private option to state what you want (and obtain what you need) – no shame or fear!

How exactly to “Get Down” or “Get Date”

away from growing disappointment making use of the internet dating market, Colin Hodge cofounded Down (previously named Bang with Friends) in January 2013 as a way for individuals clearly, and independently, state whateverare looking for without embarrassment.

Users, whose average age brackets between 18 and 35, register through Twitter, and Down uses people they know, pals of pals alongside connections generate suits.

For some thing a little more really serious, customers can choose to “Get Date,” in case they really want anything even more everyday, chances are they can choose “Get Down.'”

Preserving the anonymous motif, whatever a user picks, the individual on the other side end cannot view who they really are until in addition they elect to get a night out together or get down.

Unlike the majority of adult dating sites, consumers need not fill out a long profile with clever anecdotes, and engagement is wholly secret unless the members chose or else.

People are given a Bangability rating, which Hodge mentioned is a “secret formula” based on how people have viewed them and just how many people are interested in meeting for either a romantic date or even for obtaining down.

Down, which is available on apple’s ios and Android, is also establishing a unique feature also known as “constant Picks,” in which customers get the 10 most useful matches throughout the day instead of needing to swipe through 100s, if you don’t thousands, of individuals to acquire a match.

“it’s simply an easy way of swallowing inside software, spending 30 seconds then happening along with your time – make fully sure you get that go out set-up your few days and feel like it isn’t an overwhelming procedure, but it is something that only fits into your life,” Hodge said.

Perhaps not another sketchy hookup app

So exactly what keeps Down from becoming grouped with spammy hookup applications? Trustworthiness.

Down took that was missing from the market (a dating website that isn’t scammy or coming across as well great) and produced an easy method for individuals to connect in a manner that they know is going for what they need and not wasting their particular time.

“We’re so used to individuals kind of sugar-coating the internet dating scene,” Hodge said. “We desired to offer individuals an even more sincere solution to connect with both and make sure we’re not, honestly, bullshitting all of them,” the guy said.

This honesty is mirrored in Down’s user base.down3

According to Hodge, the business took the social way of getting traction, utilizing recommendations to distribute the news headlines about the web site, which includes triggered an even more real product and clients.

“That’s kept the standard of our website greater. It is also held the percentage of individuals matched up and happening a romantic date higher,” he mentioned.

Another enjoyable reality: it’s mainly ladies who would like to get down.

Hodge said 75 percent of women elect to get down versus 65 per cent of males, pointing out security while the explanation.

“honestly it really is a safer environment than just meeting full strangers,” he said. “we need to offer women the capacity to end up being an equal part inside courting procedure also to experience the freedom to decide on whatever goal they desire.”

a modern secret admirer

The effect from customers was overwhelmingly grateful. Hodge stated everyone is excited to own somewhere where they are able to say what they want free of view, and Down is thrilled to provide it with in their mind.

“folks are doing this in any event offline, therefore we should provide them with technology to get it done in an easy method,” he mentioned. “We knew, particularly for the younger generation, there had been a need to bring dating inside contemporary era while making it a great deal easier.”

Hodge promotes users to anonymously invite buddies they wish to get straight down with through the web site. And you guessed it – the individual you receive don’t understand it’s you until they sign-up.

“we wish visitors to ask people they know in a secret method through software, and I genuinely believe that increases everyone’s likelihood of success,” he said. “its a modern-day key admirer notice you’ll send to your friends via text message.”